creating value propositions
We help in the screening of relevant product features, defining unique differentiators and developing sales arguments.
In making sure that offerings are aligned with the needs of your customers, we can add value to your bundles of products and services dedicated to each customer segment. We guide you through value creation concepting and support your identity and your capabilities.
We are constantly identifying new business models and thinking about how best to implement them. Structured modeling is the key to success.
Effective methods for generating new ideas, adding value to your business knowledge helps create new opportunities in product development. We offer moderation sessions and inspire you to bring your innovations to life.
price argumentation techniques
Arguments become relevant when connected to specific customer situations. Then those arguments create value to customers. Through customer benefits we can define cost savings, thereby helping reinforce higher prices.